Eden Terrace, Auckland · Hiroshima

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About

Kia ora, I’m Nick.

Graphic designer and illustrator in Eden Terrace, Auckland. I make labels, brands and artwork that people actually pick up.

Nick Lurman, freelance graphic designer and illustrator in Auckland
The story

Agency-trained. Freelance since 2018.

I cut my teeth agency-side, working on brands, campaigns and packaging for clients big and small. In 2018 I went out on my own as Uzir Design, so I could work directly with the people behind the brief.

In 2021 I sent a cold email to Behemoth Brewing Co. Less than a year later I was running their whole design process, from labels and cans to socials, merch and sister brands. It’s still one of my favourite gigs.

2018
Going solo as Uzir Design
2021
The email that started Behemoth
1
Person you’ll deal with
Why clients hire me

Easy to work with. Hard to ignore.

Breweries, theatres and Kiwi businesses keep coming back for the same few reasons.

  1. You deal with me

    No account managers or hand-offs. The person you brief is the person who designs it, from first chat to final file.

  2. Agency standards, minus the overheads

    Years agency-side taught me to think strategically, work fast and sweat the detail. You get all of that without the agency invoice.

  3. I draw, too

    Illustration is built in. Characters, label art and campaign artwork are made in-house, not bought off a stock site.

  4. Files done properly

    Print-ready, correctly set up and easy to use, so your printer, web person and team all stay happy.

Off the clock

90s kid. Loud music. Too many hats.

When I’m not drawing monsters for beer cans, you’ll find me deep in 90s everything, playing music louder than the neighbours would like, and trying a new brew in the name of research.

I also own a frankly unreasonable number of hats. It’s fine. It’s under control.

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Let’s make something good.

Tell me a little about your project with a quick form. I read every message myself and reply personally.

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